{"product_id":"medical-coasters","title":"Medical Coasters","description":"\u003cp class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003eThis first aid series issued in 1913 was produced by \u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003eWD and MO Wills\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003e of Bristol and London, which later became part of the \u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003eImperial Tobacco Company. \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003eThese collectible cards, often referred to as \u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003e“Wills cards,”\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003e were included in cigarette packs as cardboard stiffeners to protect the cigarettes, which were originally sold in flimsy paper wrapping \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003eThe cards were designed to educate the public in basic first aid techniques and were sometimes stored in medicine chests.\u003c\/span\u003e\u003cspan class=\"svelte-x57wqa\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003eThe series demonstrated various emergency procedures, including the proper use of a cravat and stick wrap tourniquet, folding triangular bandages, locating pressure points for bleeding, flipping upper eyelids to remove foreign bodies, and improvised litter or carry techniques. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"svelte-x57wqa\"\u003e\u003cspan class=\"svelte-x57wqa\"\u003eThis educational trend began in 1913 as cigarette companies shifted from colorful advertisements to more diverse topics like military progress, historic events, and first aid to encourage collecting. \u003c\/span\u003e\u003c\/p\u003e","brand":"Uncle Sam's Cellar","offers":[{"title":"How To Stop Bleeding From The Nose","offer_id":53751448732014,"sku":null,"price":13.0,"currency_code":"USD","in_stock":true},{"title":"The Firemans Lift","offer_id":53751448764782,"sku":null,"price":13.0,"currency_code":"USD","in_stock":true},{"title":"Fracture of Left Forearm","offer_id":53751448797550,"sku":null,"price":13.0,"currency_code":"USD","in_stock":true},{"title":"How To Treat a Fractured Kneecap","offer_id":53751448830318,"sku":null,"price":13.0,"currency_code":"USD","in_stock":true},{"title":"Three Bearers Placing Patient On Stretcher","offer_id":53751448863086,"sku":null,"price":13.0,"currency_code":"USD","in_stock":true},{"title":"How To Deal With a Finger Bitten By A Dog","offer_id":53751448895854,"sku":null,"price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/3675\/7358\/files\/medical1.jpg?v=1778455644","url":"https:\/\/unclesamscellar.com\/products\/medical-coasters","provider":"Uncle Sam's Cellar","version":"1.0","type":"link"}